MANILA, PHILIPPINES – Robinsons Manila lit up on April 12, 2025 as vivo officially launched its newest powerhouse, the vivo V50 Lite, under the bold theme, “Light, Reimagined: the V50 Lite Launch!”
Graced by vivo’s brand ambassador Maine Mendoza, the launch was a vibrant showcase of how the V50 Lite blends performance and beauty in a device made to keep up with your every move.
A Show-Stopping Start
The program opened with an electric performance by the NU Dance Company, kicking off the energy-packed event. Former beauty queen and host Nicole Cordovez then took the stage for the much-awaited product reveal — and the vivo V50 Lite didn’t disappoint.
The V50 Lite impressed with its 6500mAh BlueVolt battery, giving users all-day power with minimal drain even with heavy use. Paired with 90W FlashCharge, the phone can go from near-empty to powered-up in a flash, perfect for people who are always on the go.
Cordovez also highlighted the V50 Lite’s reverse charging feature, turning it into an emergency power bank when needed.
Adding to its durability is an impressive IP65 & IP69 rating, making the V50 Lite dustproof, water-resistant, and built to withstand the occasional splash, downpour, or coffee mishap — a true go-anywhere companion.
Maine Mendoza Lights Up the Stage
The event’s energy reached a high as Maine Mendoza joined Nicole for a candid talk bringing her signature charm and love for the vivo brand.
A proud vivo ambassador since 2019, Maine shared how the V50 Lite fits perfectly into her dynamic lifestyle, highlighting its battery life, fast charging, AI features, and crystal-clear portrait camera.
“Sobrang importante niya nowadays… it gives me comfort knowing that I’m powered up from day to night even on a single charge,” she shared, emphasizing how the V50 Lite keeps her connected through busy schedules and downtime alike.
Maine also raved about the AI Circle to Search feature, her go-to tool for quick info retrieval, and praised the V50 Lite’s portrait camera for its crisp and natural output — perfect for content creation and social media updates.
Missed the event? Don’t worry! You can still watch the highlights on the livestream at vivo’s official Facebook page.
Redefining Lightness and Power
Fans were treated to a fun group selfie moment with Maine before the NU Dance Company returned for a final high-energy performance. The excitement didn’t end there — two lucky guests walked away with brand new vivo V50 Lite units:
Evan Joy Franco won the Fantasy Purple Colorway
during the live raffle
during the live raffle
Maybelle Caturan scored the Gold Titanium Colorway
through vivo’s 10th anniversary online contest
through vivo’s 10th anniversary online contest
The vivo V50 Lite truly lives up to the promise of “Light, Reimagined” — balancing power, speed, security, and style in one stunning device.
With a long-lasting battery, fast charging, ultra-bright screen, and rugged build, it’s made for those who live life unplugged and unapologetically mobile!
Pre-orders are now open until April 25 — be among the first to own the vivo V50 Lite by visiting vivo’s concept store, kiosk, or authorized dealer nationwide to get yours.
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About vivo
vivo is a technology company that creates great products based on a user-oriented value, with smart devices and intelligent services as its core. The company aims to build a bridge between humans and the digital world. Through unique creativity, vivo provides users with an increasingly convenient mobile and digital life. Following the company’s core values, which include Benfen*, user-orientation, design-driven value, continuous learning and team spirit, vivo has implemented a sustainable development strategy with the vision of developing into a healthier, more sustainable world-class corporation.
While bringing together and developing the best local talents to deliver excellence, vivo is supported by a network of R&D centers in Shenzhen, Dongguan, Nanjing, Beijing, Hangzhou, Shanghai, Xi’an and more cities, focusing on the development of state-of-the-art consumer technologies, including 5G, artificial intelligence, industrial design, imaging system and other up-and-coming technologies. vivo has also set up an intelligent manufacturing network (including those authorized by vivo), with an annual production capacity of nearly 200 million smartphones. As of now, vivo has branched out its sales network across more than 60 countries and regions, and is loved by more than 500 million users worldwide.
*“Benfen” is a term describing the attitude on doing the right things and doing things right – which is the ideal description of vivo’s mission to create value for society.
Stay informed of latest vivo news at https://www.vivo.com/en/about-vivo/news
